yesterday, "2009 China Online Public Opinion Report" (hereinafter referred to as the "Report") published in the association, held in Beijing. By the Nanjing University - Valley Nepal network monitoring and analysis of public opinion laboratory-baked "report" in 2009, China conducted a fine network of public opinion research, in order for the general public and the Government to provide a reference.
discussion group on the 2009 top 100 of China's Internet statistics of the incident public opinion found that most Internet users in the event the Government Management concern is the friends begin to pay attention to another feature, "official words and deeds."
friends concerned about the official words and deeds is a feature
2009 years of online public opinion continues to be active. Yunnan "hide and seek" case, Padang Deng Yujiao case, Hangzhou, drag racing and the case did not wave to another, provoked strong users of social care and political participation. "Report" discussion group leader, Network Communication Research Center of Nanjing University Chun Fei Du introduce the Internet into the community expression of interest, emotional catharsis and ideological impact of the platform. Central and local government's increasing emphasis on public opinion on the network, the Internet has become a national governance, reflecting an important channel for public opinion.
discussion group on the 2009 top 100 of China's Internet statistics of the incident found that public opinion, government management of 26 such events is of concern to most users, the most comment is. Followed by sudden accidents, social ethics, educational, public opinion caused by the event official words and deeds, style class, our economy and public opinion and judicial events.
which ranked fifth in the "official words and deeds" is the 2009 network is an important feature of public opinion, a total of eight. The "Nanjing Zhou Jiugeng event\Media Literacy for the improvement of government officials to provide a wealth of negative example.
From a regional perspective, 2009, 100 incidents of network public opinion, Beijing because of its special status, concerned about public opinion, the event raised up to 13 pieces, ranking first. Other coastal economically developed areas such as Shanghai (5), Guangdong (5), Zhejiang (7), Jiangsu (4) also ranked relatively poorly on the number of Internet use in these areas is relatively more. In addition, the most populated province, Henan (12) rankings after Beijing, Shandong (4) is also the forefront.
Nanjing University - Valley Nepal network monitoring and analysis of public opinion laboratory directed by the network collected 100 web search for events in hot public opinion based on the users attention to incidents involving high and people's livelihood, political, legal, group event so as a measure to select a relatively typical of the 10 hot public opinion, the incident (see table).
more than last year because of grass-roots public opinion conflicts from
2008 year due to grief after the earthquake and the Olympic Games, the network of national public opinion reflects the strong sense; in 2009, users began to return to the people's livelihood, basic necessities of survival of the state relating to basic human feelings such issues is more intuitive, desire for improvement is also strong. Such as: real estate-related issues and events can always get the most Internet users concern, public opinion in the field of education and health care are also emerging hot spots. Discussion on the livelihood of the public power spawned doubts netizens more concerned with their own personal space and interest by the public authority whether the erosion.
report shows that in 2009 caused widespread concern in the event of network public opinion, caused by the primary contradictions in the proportion of significantly increased. Such as affordable housing in Wuhan "Hex" incident, Xinmi migrant workers "chest test lung" cases, Hebei Rongcheng County, "AIDS girl" Yan Deli incident, the Shanghai traffic police "fishing law enforcement\the primary contradiction, under the influence of the Internet is gradually enlarged, with more extensive influence.
2009 network is another important feature of public opinion is the network of relief prevailed. "Deng Yujiao case" and the Nanjing Children's Hospital doctors to "steal food" incident, users are involved in the actual operation of the event, to promote the event to play an active role in the solution.
Network Supervision performance eye-catching
network performance eye-catching public opinion in 2009, Deng Yu Jim most typical is the case, known as a "victory for the majority of users," the supervision of the majority of users to promote a more transparent local judiciary openly dealt with a case, restore the truth.
recent years, the relationship between different interest groups, especially the masses relations, public relations, often in some places at certain times the state of tension, mass incidents are escalating. Hangzhou Traffic Accident 70 yards is a big in the media and the Internet are high magnification of the murder. Reasons led to so many: the perpetrators of the "rich kids" identity, drag racing act of disregard for life, his companion arrogant indifference expression, and more on the Hangzhou police first informed of the incident, said only about 70 km per hour speed limits, accident were not timely detention and Hangzhou mass media has lost once, which are to users and the public from the collective grief into anger. The rapid emergence of a popular network new word "deceptive real horse," reflects the power users of the public credibility of the questions and ridicule.
report, dynamic network of public opinion behind the incident reflects the public of the public authority questioned.
network anomie easy to keep the media distortion
the popularity of the Internet there Improper behavior, mainly as follows: rumors, slander, violence, offensive language, Internet crime, addiction, Spam , vulgar culture.
discussion group that, strangely enough, the network can always fall rumor incident to the ordinary people and powerful people or the public law department, represented the opposition of public power model, and that this is no accident. Min Zhong right social injustice and civil rights institution abuse Quan Li formed a "stereotype image\.
report also pointed out that the "network Pushing Hands" and the emergence of Internet public relations firm has also aroused concern and vigilance. LUO Cai-xia case, Hangzhou, Hu Bin drag racing 70 yards gave the driver a murder case, in many forums there are different words, tone exactly the same thread, the main excuse for the suspects, reversing the facts, confuse the public.
Xinhua News Institute of Development Research Center of Chinese and foreign media director Tang Runhua that social media as a network communication patterns, it's public opinion is often dominated by the opinion leaders, opinion leaders and these sometimes not necessarily the most thoughtful, most people with the spirit of independent thinking, but the fans more and more people to speak. In this case, ordinary users become "silent majority." In addition, the composition of Chinese Internet users to see, low age, low education level accounted for the majority of Internet users, the network's herd of more obvious, the network in a timely manner and timely comment thread with considerable arbitrariness.
Du Chun Fei said that the purpose of exploring the network public opinion is able to help the country overcome the risks, to defuse the crisis. Report, in this period, the sensible approach is the "space for time" --- in order to open the information to divert public opinion, urging improved. Report that the core of the network monitoring is to establish trust between state and society, including the supervision of the trust. Government Response Network public opinion when the new situation, should respect public opinion, public information, freedom of speech appropriately open, open space for public opinion.
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